Privacy Policy
Last updated: February 2026
1. Information We Collect
Primed collects minimal information to provide you with a personalized emergency preparedness experience:
- Location Data: We collect your approximate location (city/region level) to customize threat assessments based on local risks such as earthquakes, hurricanes, or wildfires. This is collected once during onboarding and stored locally on your device.
- Usage Data: We track how you use the app (tasks completed, lessons finished, streaks) to improve your experience and show your progress. This data is associated with an anonymous user ID.
- Device Information: Basic device information for crash reporting and app optimization.
2. How We Use Your Information
- Personalize your training based on local threats
- Track your progress and maintain your streak
- Send notifications about your daily training (if enabled)
- Improve the app through anonymous usage analytics
- Process subscription payments through Apple
3. Data Storage
Your training progress and personal data are stored locally on your device. We do not maintain user accounts or store personal information on external servers. Anonymous usage analytics are processed by our analytics provider (Mixpanel) to help us improve the app.
4. Third-Party Services
- Apple: Processes all subscription payments through the App Store
- RevenueCat: Manages subscription status
- Mixpanel: Anonymous usage analytics
5. Data Sharing
We do not sell, trade, or rent your personal information to third parties. We may share anonymous, aggregated data for analytics purposes.
6. Your Rights
You can:
- Delete all your data by uninstalling the app
- Disable location services in your device settings
- Disable notifications in your device settings
- Request information about your data by contacting us
7. Children's Privacy
Primed is not intended for children under 13. We do not knowingly collect information from children under 13.
8. Changes to This Policy
We may update this privacy policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.
9. Contact Us
If you have questions about this privacy policy, please contact us at: